Getting Started With TikTok as a Marketer: The Complete Guide for 2022
TikTok is one of the most popular social media platforms today and has become an effective marketing tool. So, it’s natural for you to consider...
Is TikTok taking over Google?
Headline Hype We’ve seen the headlines, we’ve heard that Gen Z is using TikTok a ton more to find things that maybe they would’ve queried...
Consumer Behavior and How to Influence It
Understanding consumer behavior (why people do what they do) is the single most pressing issue for marketers of all industries. How do we get a...
The Pros & Cons of Using AI Content Generator for SEO
Content that ranks in search engines is the lifeline of any online business. To keep up with the demands of content creation, artificial intelligence (AI)...
Top Ways to Reduce Your Bounce Rate
No one likes to get disturbed by annoying popup ads while reading something on a website. A survey found that 73 percent of readers find the popup...
The Ultimate 2023 Guide to Content Distribution (+ Examples)
As BuzzFeed’s Jonathan Perelman once said, “Content is king, but distribution is queen. And she wears the pants.” In the world of content marketing, this...
Ubersuggest & AnswerThePublic: Up Your SEO Game
Search listening is going to get you ahead in the SEO game. Hear me out. Google averages 3.5 billion searches a day. Of those searches,...
In a sea of signals, is your on-page on-point?
30-second summary: Content managers who want to assess their on-page performance can feel lost at sea due to numerous SEO signals and their perceptions This...
Google introduces Ads Data Hub for Marketers and Measurement Partners
Google’s Ads Data Hub helps advertisers do customized analyses for their business objectives while maintaining user privacy. Because marketers and measurement partners have different needs,...
What is Search Intent? A Complete Guide
Ever wonder how Google understands what you mean when you type a single keyword into the search bar? For example, when you search for “MacBook,”...